From idea to the first MVP it took us 30 days. We would not have been able to launch the app with such short time to market without Occtoo
Mobile app to improve in-store customer experience
Cartier wanted to unlock sales capacity and create a mobile-first experience for employees to improve the experience of customers. The solution was a mobile app designed specifically for sales associates, enabling them to serve customers anywhere in the store (or remote!), with instant access to the assortment of Cartier's unique creations and stock information. With this information at their fingertips, sales associates are better equipped and able to focus more on improving the experience for customers. They can move freely within the store and they have instant access to find items that might not be at their specific location, to find the best option for the customer. The app is localized in terms of language, currency and assortment, to provide a relevant experience for the users and customers around the world.
- Mobile app enables sales associates to serve customers anywhere in the store (or remote!)
- Sales associates have instant access to in-depth information about the assortment and stock information
- The app is localized in terms of language, currency and assortment to provide a more relevant experience
- An MVP was launched within one month. It took only 10 months from the initial idea until the app was fully adopted on a global scale and considered a global success
A seamless app experience
The project was executed with an agile approach and had an impressive speed-to-market
from idea to MVP
from idea to a global success story
How Cartier have used Occtoo
With the help of Occtoo, Cartier have been able to quickly unify the data needed for this project (without any costly and time-consuming integration projects) from several different systems, such as ERP and PIM. With the necessary data assets instantly available they could quickly make unique combinations of the right assets and create an Occtoo Experience API tailored to the specific needs of Vue, which is the frontend technology used for this project. The Occtoo Experience API fuels Vue with data in milliseconds, on a global scale, making it a seamless experience for their sales associates and customers.
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