Occtoo - Media Kit
Long boilerplate
Founded in 2019, Occtoo is a Product Orchestration Engine trusted by digital teams at leading retailers and brands such as Cartier, Fjällräven and Nordic Nest. It introduces a new approach to product information management—allowing teams to unify, segment, enrich, and activate product data to launch digital experiences and products faster than ever.
Occtoo’s cloud-native SaaS platform makes it easy to access and unify enterprise data from backend systems such as CRM, ERP, PIM, etc. and combine it with behavioral and contextual data from digital destinations to create relevant digital experiences that can be deployed in any channel or frontend through scalable real-time APIs. Occtoo is MACH certified by the MACH Alliance.
Category Creators – Product Orchestration Engine
The main thing holding digital teams back when it comes to quickly building a digital experience is access to data. Because data at enterprise sized retailers and brands are scattered in many different systems, every new initiatives always end up being a big integration project. With our cloud-native Product Orchestration Engine point-to-point integrations becomes a thing of the past and digital teams always have instant access to both customer, content and context data at their fingertips. This enables them to execute and deploy a new digital projects much faster instead of getting stuck in data integration.
What we want to accomplish
Make companies relevant everywhere
We want to help companies make the most out of all their data in both internal and external channels and help them combine it into relevant experiences that can be available everywhere.
Make digital teams data autonomous
Unlock creativity and unleash innovation
We fast forward how relevant customer experiences are created everywhere
When seeing the frustration of cornered digital officers, marketers and developers unable to execute their vision due to data locked in silos, time-consuming integration projects, and slow digital experiences that killed conversion, we set out to make a difference. With Occtoo, we have made it our cause to solve this issue and to build a global company from day 1.
Occtoo thrives on creating customer value and innovation and attracts the best hearts and minds in terms of both co-workers and customers.
Today we are working in parallel, to help digital officers, marketers and developers to champion their missions, and we're building a global community of people we trust and respect.
Niclas is the Chief Executive Officer (CEO) and Co-founder of Occtoo with over 20 years of experience as an entrepreneur in different countries and running several successful companies in the CX findustry. Niclas envisions to build a company that fosters on creating a disruptive trend when it comes to launching/scaling digital initiatives. As a leader, Niclas aims to create a progressive and global workplace fit for a modern lifestyle with the company’s remote-first policy.
Jimmy Ekbäck is co-founder and Chief Technology Officer (CTO) at Occtoo. Jimmy’s combined passion for new technology and frustration over legacy technology holding CX professionals back from launching innovative ideas is what brought the seed of Occtoo to life. Prior to founding Occtoo, Jimmy has founded and acted as CTO at inRiver, a globally recognized Product Information Management System.
Contact us
For press queries, please get in touch with our Marketing Director at petra.berggren@occtoo.com