Summarizing 2021

Top digital leaders talk about their priorities

Get first hand stories from digital leaders at global brands and retailers and see what they have built during 2021

Get the first hand story

We sat down with progressive digital leaders to learn more about their initiatives and priorities during 2021. Read the interviews directly!

Christian Bader will fast forward Fenix Outdoor customer experience innovation

Christian Bader has during the year been on a mission to digitalize Fenix Outdoors portfolio of 10+ outdoor brands. He knew that modernizing his technology stack with a MACH approach would be key for them going forward.

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Bank Bergström discusses Nordic Nest's move to maintain hyper-growth

Nordic Nest is the home of Scandinavian Design and has in recent years taken the position as the biggest online pure player within interior design in the Nordics. Their CEO, Bank Bergström, shares how they will maintain their impressive growth rate.

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Selected experiences our customers have built during 2021

With Occtoo's Experience Data Platform they have been able to execute their vision and build new applications and digital experiences with lightning speed

Cartier's in-store mobile app empowers sales associates to deliver world-class customer experience

Cartier wanted to unlock sales capacity and create a mobile-first experience for their sales associates, so they could serve clients anywhere in the store (or even remote!)

Fjällräven makes it possible to design your own Kånken backpack

Fjällräven decided to make it possible for customers to create their unique and personal Kånken. They developed a configurator available at the Kånken Me campaign page.

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Nordic Nest's customer service app improves customer experience

A customer service app was developed to equip team members with instant and unified information about customers and their orders, from different sources, such as: the customer service portal, order management system and ERP.

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Cartier's app offers guided selling of their engagement ring assortment

Cartier decided to make the complex task of buying engagement and wedding rings easier, so built an app that guides the bride and groom through their important decision

ICANIWILL speed up the delivery of brand content to resellers

ICANIWILL needed a platform that could unify data from multiple sources and hold information for their full product range along with marketing assets, and also provide insights on which assets were being used by their retailer network.

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Fenix Outdoor create portal for brand partners to access relevant content and increase efficiency

Fenix Outdoor wanted to make it easier and more efficient for both internal and external resellers to preorder and reorder products so they created a self-service customer portal

Don't want to miss stories like these?

Occtoo has enabled us to move much faster. Digital customer experience initatives that used to be a monthly exercise is now a daily exercise

Christian Bader, Chief Digital Officer

Fenix Outdoor

What customers have accomplished with Occtoo

4 x

faster to market

5 x

less time and money spent on integration

4 x

more initiatives launched from CX roadmap

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