Bloomreach, an AI-powered e-commerce personalization engine, and Occtoo, are excited to annouce a new strategic partnership aimed at helping companies collect and activate real-time data to create seamless omnichannel experiences.
Bloomreach combines real–time customer and product data into a single platform, enabling personalized customer journeys through marketing automation and conversational shopping.
Occtoo, on the other hand, simplifies the unification of backend data from systems such as CRM, PIM, and ERP. with its no-code studio, Occtoo can be activated in any channel, frontend or 3rd party application. This shortens time to market, simplify governance and simplifies how data is connected across the stack.
Through this partnership, businesses can leverage the combined power of Bloomreach and Occtoo to better collect, unify, and activate real-time data, driving personalized, omnichannel customer experiences wherever their customers engage.
‘’We are thrilled to partner with Occtoo, says [Marcel Lamers], Director Partnerships at Bloomreach. Their innovative platform makes it easier than ever for companies to break down data silos and activate valuable insights in real time. Together, Bloomreach and Occtoo will enable brands to offer more personalized and relevant customer journeys across every touchpoint.’’
“The Bloomreach team has built a great product that adds a lot of value to customers that wants to be more relevant for customers. We are looking forward to be working together to enable even more companies to succeed with their omnichannel initiatives” – Niclas Mollin, CEO and Co-founder at Occtoo.