Insights from the Occtoo team | Unified experience (6)

What's the difference between an Integration platform & an Experience Data platform?

Feb 23, 2022

A common question that we receive from potential new clients and partners is "What makes an Experience Data Platform (XDP) different from a traditional integration platform or an enterprise service...

Larre Ländin

Unified experience Experience Data Platform

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Mattias Liljenberg, MQ Marqet 'We expanded to 7 new markets through Zalando marketplace'

Feb 1, 2022

MQ Marqet is the leading fashion retail brand in Sweden that has taken big steps with their digital business the last couple of years. The ambitions are even higher for the future. We sat down with...

Katarina Nilsson

Unified experience Customers + 1

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Fredrik Kjellberg will make Mips a global leader by playing his digital cards right

Jan 28, 2022

“Does it have the yellow dot?” is quickly becoming a standard request for those buying a helmet nowadays. The brand behind the yellow dot is Mips, and Fredrik Kjellberg is their CMO set on making...

Katarina Nilsson

Unified experience Customers

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How an Experience Data Platform complements your e-commerce

Jan 21, 2022

The digital world is an exciting place to be and opens a world without geographical limitations for brands selling online. But sadly, as many as 80% of all ecommerce businesses fail due to poor...

Oscar Tryvall

Unified experience Experience Data Platform

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5 CX tech trends you should know about in 2022

Jan 13, 2022

Hello 2022! It's a new year, and as we inevitably welcome a whole new set of challenges to meet customer needs, this year also brings some exciting opportunities for CX technologists to get ahead of...

Niclas Mollin

Unified experience Experience Data Platform

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Customer Data Platform Vs Experience Data Platform: What’s the difference?

Nov 25, 2021

In this brief article, we explain the difference between your familiar friend, the CDP, and the newest, more advanced kid on the block that utilizes your CDP, the Experience Data Platform.

Larre Ländin

Unified experience Experience Data Platform

Posts about

Unified experience

What's the difference between an Integration platform & an Experience Data platform?

Mattias Liljenberg, MQ Marqet 'We expanded to 7 new markets through Zalando marketplace'

Fredrik Kjellberg will make Mips a global leader by playing his digital cards right

How an Experience Data Platform complements your e-commerce

5 CX tech trends you should know about in 2022

Customer Data Platform Vs Experience Data Platform: What’s the difference?