Did you know that B2B customer-experience index ratings significantly lag behind those of retail customers? B2C companies typically score in the 65 to 85 percent range, while B2B companies average...
Digital Product Passport (DPP) is a major change and will have a huge impact on your business, and how you manage it will all come down to your ability to unify and activate data. This will not be...
Gartner defined a new concept in late July 2022 called ‘Digital Experience Composition’ as part of their Hype Cycle for Digital Commerce and defined it as: “Digital Experience Composition (DXC) is...
The concept of Composable Architecture is to have self-sustained systems providing support for individual functionality or sources of data while sharing all of this using various APIs. Read more in...
Launching new digital experiences promptly can be an issue when data can't flow seamlessly across channels in real-time, due to the technology stack being outdated and built-in silos.