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Insights from the Occtoo team

All Articles Experience Data Platform Unified experience Company news Partners Composable & MACH Retail Customers Luxury People & culture B2B Digital Product Passport
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Easily build Omnichannel experiences when you unlock Experience Data

Sep 16, 2021
There are a number of strategies for retailers and brands to adapt in order to respect, attract and retain the interest of the customers, these include: price, quality, assortment etc. Regardless of...
Jimmy Ekbäck
Unified experience Experience Data Platform + 1
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Your quick guide to understanding Composable Architecture

Sep 15, 2021
The constant emergence of new entrants in e-commerce, and the ever-changing appetite for customer demand, have forced even the most successful brands to reassess both their customer experience and...
Andreas Wellén
Composable & MACH
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7 major benefits of adding an Experience Data Platform to your CX stack

Sep 14, 2021
Competition in business is more tenacious than ever before and the role of tech management can be relentless. Your customers are reviewing other options with the click of a finger, and your...
Oscar Tryvall
Experience Data Platform
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Denise Persson, CMO at Snowflake, joins Occtoo's advisory board

Sep 14, 2021
Denise Persson is one of the world’s most experienced SaaS CMOs with a strong track record of creating global successes such as Snowflake and Apigee. She now joins Occtoo’s advisory board to support...
Katarina Nilsson
Company news
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Wow customers and win market with contextual relevance

Sep 2, 2021
Customer attention is more fleeting than ever. The amount of touch points for consumers is at an all-time high and instantly nailing the experience in each of these contexts is crucial. It’s time to...
Moritz Zimmermann
Unified experience
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Innovate with speed using a MACH approach or stay with your Monolith and die trying

Aug 16, 2021
Today we all know that speed of adaptation and innovation is key. Ideate, innovate and repeat in the same speed as customer expectations, and behavior, changes or fall behind.
Jimmy Ekbäck
Unified experience Composable & MACH
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